
by Heather Covington of Disilgold.com - Was Jay Z's Roca Wear X Sponsorship in BET 106& Park Successful?
Not a good look today as Jay Z sponsored a give away of his Roca Wear fragrance on BET 106@ Park, the most snowed in day of the year. I rarely watch the show, but caught this one today that had me in stitches when host Terrence asked a guest from the audience how Jay Z’s fragrance smelled on him. You won’t believe what the guest did.
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